PS3
Fear, uncertainty, doubt: the new PS3 acronym.

So while the top dog at Sony is lyin... er, boasting his way through press conference after press conference:

"I think Kutaragi-san (PlayStation chief Ken Kutaragi) said that it would be break-even by the end of the year, at the end of '07. PS2 was not profitable in the first year. You make it up on the content as the content gathers momentum, the licensees from that and so forth..." - Howard Stringer, CEO (full text)

Look man, I love Sony. I really do. But no way. I'm calling you out on this one.

So, with lines and sales numbers like these, is it any wonder that the PS3 launch is the defining example of consumer FUD regarding an appliance? That's Fear, Uncertainty, Doubt to you and me, and it's the 3-letter name for what's keeping the PS3 on shelves and $600 clams in everyone's pocket...

.: posted by j.p. @ 10:41 AM : 01/25/2007 :.
Comments

it's sort of fitting, then, that the ps3 pre-launch tv ads were all about how intimidating it was as a system and, more generally, a toy... and not how fun it was to play with in its role as either one.

Posted by: micah at January 25, 2007 8:21 PM
Post a comment









Human verification is easy! Type y in this box to prevent your comment from being rejected:


Remember personal info?

Human verification:

To help us fight the good fight against comment spam, you must enter your anti-spam key as indicated on the left. Don't forget to do this! Your comment may end up in the junk bin if you dont...